Brand Development Initiative

About PSC

PSC Workresource Consulting (Ltd) is a firm providing strategy driven solutions and services for businesses through Project Management, Leadership and Human Resource Management. PSC has expanded its core services to include creating, analyzing and executing brand elements for any type of business across the globe. This covers but is not limited to factors that addresses creating a good brand identity, an excellent brand image, closing brand gap, and giving your clients a good brand experience.

Brand Development Inintiative

The Brand Development Initiative was birth out of PSC’s goal to help organisations translate from one level to another level. The Brand Development initiative is aimed at giving seed investment, assisting business owners obtain adequate skills needed to build their brands and also to bridge brand gap.

This Initiative comes directly under the Expert in Brand Management Course. Therefore, for anyone to qualify for the seed investment offered in this initiative, they must take the Expert in Brand Management Course (all three levels: The Beginners Class, the Intermediate Class and the Advanced Class) and they must own a business. After which, interested participants can go ahead and write a proposal describing and stating how they would make use of the brand elements taught in the course to translate their business(es).  The proposal would have embedded in it, how business owners aspire to engage the brand elements to enhance their existing businesses over a one year, two year through to a five-year period. After all submissions, there would be a screening process after which the best three proposals would be selected and offered a seed investment.

Criterion /Qualifications

To qualify for the initiative,

  • Interested participants must have offered the Expert in Brand Management course (the Beginners class, the Intermediate class and the Advanced Levels).
  • Interested participants must have an existing business.
  • Interested participants are to send a proposal that translates the 12 brand elements into a realistic, creative, innovative and executable plan.
  • Participants must ensure that the proposal is well detailed, creative, innovative and written professionally.
  • The proposal should entail a one year, two year and five-year projection of how they hope to use of the brand elements to promote and develop their business(es).
  • Submission must be made on or before the deadline.
  • After the proposal has been sent, there would be a screening process.
  • At the end of which, the best three proposals would be selected and the winners would have access to the benefits of the initiative.

Benefits

Out of all the proposals submitted, the best three proposals would be selected and these winners stand to gain the following benefits:

The first winner would enjoy:

  • Free Consultation with PSC Workresource Consulting Ltd (as regard branding your organisation).
  • Incorporation of Business (Ltd)
  • And the grand price of $1000.

The second winner would enjoy:

  • Free Consultation with PSC Workresource Consulting Ltd (as regard branding your organisation).
  • Incorporation of Business (Ltd)
  • And the grand price of $500.

The third winner would enjoy:

  • Free Consultation with PSC Workresource Consulting Ltd (as regard branding your organisation).
  • Registration of Business (if registration has not been made yet)
  • And the grand price of $250.
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